Links:

  • Hi-resolution images of previous Brewing the American Dream Events

JUNE 14: LOCAL NONPROFIT AND NATIONAL BREWER TO HOST FREE SPEED COACHING EVENT TO SUPPORT SAN DIEGO BUSINESS OWNERS

  • Brewing the American Dream Event allows attendees to connect directly with marketing, e-commerce, legal, packaging, sales and distribution experts
  • In-person event to feature a networking reception, coaching sessions, light fare and beverages
  • Food, beverage or craft brewing small business owners are encouraged to bring questions, challenges, materials and ideas

On June 14, dozens of San Diego small business owners and experts will gather at the Tower Beach Club in Mission Beach for Samuel Adams and Accessity’s annual Brewing the American Dream event from 6 to 8:30 p.m. Back in person for the first time since 2019, the free speed coaching event is open to small business owners in the food, beverage, hospitality, and craft brewing industries.

Brewing the American Dream Speed Coaching allows attendees the opportunity to participate in up to four 25-minute, high-impact coaching sessions centered on marketing, e-commerce, legal, packaging, sales and distribution with expert coaches from San Diego’s small business community, Samuel Adams, and Accessity.

“We are so grateful to Samuel Adams for bringing this in-person event opportunity to San Diego,” stated Accessity CEO, Elizabeth Schott. “The food and beverage industry has been one of the hardest-hit sectors from the pandemic, and at this free event, attendees can connect with people who want to help their business succeed in good and challenging times.”

Prior to the pandemic, the annual event connected more than one thousand San Diego-area entrepreneurs with the business development experts they need to strengthen or start a business.

“For more than 14 years, Brewing the American Dream has paved the way for an ever-growing community of artisanal food and beverage entrepreneurs,” said Samuel Adams Brewer and Director of Partnerships, Jennifer Glanville. “We’re excited to bring this aspect of our nationwide partnership to business owners in the San Diego region to provide access to much sought-after coaching and networking that will help them prosper in today’s flourishing industry.”

Entrepreneurs are encouraged to bring questions about specific business challenges they face, as well as samples of packaging, point-of-sale items, and other materials to discuss with experts.

Attendees can register for the event at http://sandiegospeedcoaching.eventbrite.com/. Free dinner, parking and Samuel Adams beer is included. The address of Tower Beach Club is 1010 Santa Clara Pl., San Diego, CA 92109.

To coordinate English or Spanish interviews, please contact Karissa Duran at Karissa@gomixte.com or 619-732-0789 ext. 387.

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About Sam Adams Brewing the American Dream

Since 2008, Samuel Adams has supported its nonprofit lending partners in providing more than 3,600 loans totaling over $79 million to food and beverage entrepreneurs in 40 states across the country. Just as important, the program has provided business coaching and advising to more than 13,000 people. The businesses supported by this program have created or retained more than 9,000 jobs in their local communities. Since 2012, Samuel Adams’ overall partnership has supported Accessity by providing 277 loans to Southern California entrepreneurs, totaling more than $6.47 million.

About Accessity

Accessity, formerly Accion San Diego, is an independent, 501(c)(3) nonprofit Community Development Financial Institution organization that provides economic opportunity to entrepreneurs through access to small business loans from $300 to $100,000 and a community of support and resources in Southern California. Accessity’s mission is to open doors of financial opportunity to those with historically less access to capital and business support: entrepreneurs of color, women, immigrants, and low- to moderate-income entrepreneurs, so they can build prosperous businesses and livelihoods for themselves and their families, while also strengthening communities. Since 1994, the organization has provided approximately $60 million in loans to small business owners, assisting them in starting, expanding, building self-sufficiency, and supporting the local employment and economy. For more information, visit accessity.org.